2015 Senate Bill 667 / 2016 Public Act 81

Revise recent alcohol marketing restriction changes

Introduced in the Senate

Dec. 10, 2015

Introduced by Sen. Jim Stamas (R-36)

To prescribe additional regulations and restrictions on liquor manufacturers and distributors who want to provide “branded logo” products and displays to retailers for marketing purposes. The bill would also add to the list of specific branded logo items that Michigan government gives permission for, including “gravity feed racks, suction cups, cooler door attachments and tear pad holders”.

Referred to the Committee on Regulatory Reform

Feb. 4, 2016

Reported without amendment

With the recommendation that the substitute (S-2) be adopted and that the bill then pass.

Feb. 18, 2016

Passed in the Senate 37 to 0 (details)

Received in the House

Feb. 18, 2016

Referred to the Committee on Regulatory Reform

March 8, 2016

Reported without amendment

Without amendment and with the recommendation that the bill pass.

March 17, 2016

Passed in the House 105 to 4 (details)

To prescribe additional regulations and restrictions on liquor manufacturers and distributors who want to provide “branded logo” products and displays to retailers for marketing purposes. The bill would also add to the list of specific branded logo items that Michigan government gives permission for, including “gravity feed racks, suction cups, cooler door attachments and tear pad holders”.

Signed by Gov. Rick Snyder

April 12, 2016